SBIR/STTR Research Award

True Colors: Persona/Human Network Similarity Quantification Software

Award identifier 4e76f59a3cefb54ffd4b754f01e7d1f6d2c55e181c104d67c86c17f2ee9085fbAwarding agency Department of Defense · Navy

Award amount

$69,920

Program and phase

SBIR · Phase I

Award year

2010

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Award details

Awarding agency
Department of Defense
Branch
Navy
Recipient company
MICHIGAN AEROSPACE CORP
Proposal award date
2009-10-26
Contract end date
2010-08-25
UEI
K15KKHPFZ5T9
Solicitation number
2009.2
Topic code
N092-149

Research abstract

In response to Navy SBIR topic N092-149, “Similarity Measures for Persona/Human Networks”, Michigan Aerospace Corporation (MAC) proposes the True Colors system (TC): an application that utilizes a unique means of assessing, quantifying and understanding the relationship between N-dimensional vectors which represent signatures capturing the behavior and activities of individuals or groups. Unlike popular distance and similarity metrics, the TC technique for assessing similarity does not require normalization, works with mixed numeric and categorical fields, gracefully handles missing entries, and can function appropriately in the case of imbalanced or sparsely populated records. TC is based on several years of research conducted by MAC staff in conjunction with government and industry partners in applying Ensembles of Decision Trees (EDTs) to challenging problems in Data Mining and Pattern Recognition including clustering. Advantages to this approach, include confidence estimations and relative feature importance assessment. MAC will use anonymized human interactions harvested from the well-known Slashdot forums as a testbed to demonstrate TC similarity principles. Slashdot forums supply a wealth of information about authors, users, topics, and cliques of like-minded members. The ability to assess similarity between items of varied composition has key applications in business, biology, social network analysis and many other fields.

Technology keywords

Not reported

Other awards by this recipient

Verified by the same UEI. These are other public SBIR/STTR award pages, not a merged company record.

Awards with the same topic code

Verified by an exact topic code match. This is not a text-similarity match.

Research funding history

71 SBIR/STTR records share this UEI (1999–2023). Reported award amounts total $22,024,167. Reported amounts are not federal obligations.

Phases: Phase I, Phase II

Agencies: Department of Defense, National Aeronautics and Space Administration, Department of Energy, Department of Commerce, Environmental Protection Agency, National Science Foundation

Agency intelligence

Department of Defense

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