SBIR/STTR Research Award

Identifying Cultural Factors Relevant to Human Behavior Modeling and Simulation

Award identifier a4e793dd95e4d880793298edb9ecc312756f5ce48b4bf04edd8af345973f3194Awarding agency Department of Defense · Air Force

Award amount

$98,785

Program and phase

SBIR · Phase I

Award year

2005

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Award details

Awarding agency
Department of Defense
Branch
Air Force
Recipient company
Anacapa Sciences, Inc.
Proposal award date
2005-04-12
Contract end date
2006-01-12
UEI
Not reported
Solicitation number
2005.1
Topic code
AF05-069

Research abstract

Current models used in military simulations generally do not include representations of human behavior that vary realistically between humans of different cultures. This lack of realism has the potential to result in tragic consequences for US military personnel and others through, for example, inappropriate planning or being inaccurately trained to anticipate an opponent's reaction to a particular military action. In Phase I we will gather data from existing studies (translated as necessary when conducted in other cultures) and perform several meta-analyses to quantitatively summarize the influence of cultural variables (e.g., individualism and collectivism) on other high-priority variables of interest to military modelers (e.g., the relationship between stress and team or individual decision-making). The combined effect sizes identified through these meta-analyses will allow the explicit comparison of the relative strengths of selected cultural variables on the effects that are investigated. The results of these meta-analyses would be used in Phase II to develop statistically-valid models of the effects of interest that for the first time accurately take into account cultural variation. Additionally, the quantitative review work conducted in Phase I will result in the identification of existing data gaps and will serve as highly-focused guides to future research on high-priority effects.

Technology keywords

Not reported

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Agency intelligence

Department of Defense

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