Bilingual Foto-tabloids in Community Newspapers

DESCRIPTION (provided by applicant): Diabetes among Hispanics has reached epidemic proportions. (1) [Pre-diabetes] education is key in diabetes prevention and control yet education tools that translate into culturally engaging, yet simple and easy to understand information is a challenge for Hispanics. Limited health literacy, lack of English-language proficiency, trouble accessing healthcare and socio-cultural barriers represent great disparities for this under- served population (2). As of 2010, the Hispanic population in the United States reached 50 million, comprising over 16.7% of the U.S. population (3) and rural Hispanics comprise 6.3% of the nation's non-metro inhabitants (4). Almost 25% of the Hispanic population in the U.S. does not speak English (2) and accessing important health information about diabetes prevention and control and other chronic diseases eludes them. The challenge is compounded as health providers attempt to educate and inform the 3.2 million Hispanics living in rural areas o