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Award details
- Awarding agency
- Department of Health and Human Services
- Branch
- Centers for Disease Control and Prevention
- Recipient company
- JBS International, Inc.
- Proposal award date
- Not reported
- Contract end date
- Not reported
- UEI
- NACNDU85S2Q2
- Solicitation number
- Not reported
- Topic code
- NCHHSTP
Research abstract
'DESCRIPTION (provided by applicant): The project addresses an important health need, Sexually Transmitted Diseases and Infections (STTD/I) health education for low-literate migrants, an underserved population with limited access and large barriers to accessing health education materials. The Talking Fotonovela develops a new media format that adds audio to the fotonovela; a comic book format that has proven effective in providing health information to migrant populations. The product is designed to be used individually by migrants, as well as in group settings with health educators or lay health advisors. The product will be multilingual (Spanish, English and Mixtec). Mixtec is one of many mostly unwritten languages of indigenous Mexican and Central American migrants. The Mixtecs are one of the largest and most organized of the indigenous Mexican groups in the United States. This product will fill a need for clinics and community groups providing STD/I prevention education and migrant health promotion with low-literate groups. To assess the feasibility of the proposed Talking Fotonovela, we will need to answer the following technical questions: 1) what kinds of audio technologies are used by migrant populations? 2) How will the sensitive nature of the topic (STDs) and potential privacy concerns affect the audio component? 3) What is the most appropriate audio technology to use to reach this population with a talking book? 4) What is the best way to make the Talking Fotonovela accessible to indigenous language speakers? To do this, we begin by reviewing existing audio technologies and selecting likely candidates. The next step is to undertake audience research about technology use. Building on this use, the project team will develop an audio product to be combined with an adaptation of an existing CDC sponsored fotonovela that uses evidence-based models from CDC's Division of Effective Behavioral Innovations to promote condom use and risky behavior avoidance. Feedback from additional audience research testing a prototype product for usability and comprehension will be incorporated in the final design. PUBLIC HEALTH RELEVANCE: The research undertaken for this project will address an important health need -- health education materials on STD/I for low literate migrants. The audience research is designed to find innovative ways to bring technology to bear on barriers to communicating health messages to low-literate populations with limited technological experience. The project also addresses issues of providing health education audiovisual materials to groups lacking written language.
Technology keywords
Not reported
Other awards by this recipient
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Awards with the same topic code
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Research funding history
3 SBIR/STTR records share this UEI (2003–2010). Reported award amounts total $944,872. Reported amounts are not federal obligations.
Phases: Phase I, Phase II
Agencies: Department of Health and Human Services
Contractor profile
JBS INTERNATIONAL, INC.
Historical federal award activity, when published, is on that contractor profile. Matched by UEI only.
Agency intelligence
Department of Health and Human Services
NAICS intelligence
This classification comes from the contractor profile, not from the SBIR award record.
Contractor industry classification NAICS 518210
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