SBIR/STTR Research Award

Developing and Scaling an interactive text messaging tool to help pregnantsmoker

Award identifier febe9a49d9e9b874aa7b9f26b79cde0c4b6bb2fb778bbee5fb6573325ee3f70cAwarding agency Department of Health and Human Services · National Institutes of Health

Award amount

$1,114,167

Program and phase

SBIR · Phase II

Award year

2014

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Award details

Awarding agency
Department of Health and Human Services
Branch
National Institutes of Health
Recipient company
Voxiva, Inc
Proposal award date
Not reported
Contract end date
Not reported
UEI
Not reported
Solicitation number
PA12-088
Topic code
NIDA

Research abstract

DESCRIPTION (provided by applicant): There is no more important target audience for smoking cessation efforts than pregnant women. The goal of this Fast Track project is to establish the scientific and technical feasibility of using an interactive text- and web-based application to support smoking cessation among pregnant women. This project aims to develop the first-ever text message based smoking cessation product for pregnant women (quit4babySM), conduct a randomized trial to pilot test quit4baby and develop a plan for disseminating quit4baby.This project is innovative because it offers an intensive, interactive and personalized way to reach a population at high risk - pregnant smokers - with a set of evidence and theory-based tools to support smoking cessation. It also builds upon an existing national text-based educational program for pregnant women and new mothers, text4baby, which to date has enrolled over 260,000 enrollees, and is thus in a position to be scaled rapidly and cost-effectively if the

Technology keywords

Not reported

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Agency intelligence

Department of Health and Human Services

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