INTERACTIVE VIDEODISC SMOKING CESSATION INTERVENTION

THIS PROJECT WILL PRODUCE AN INTERACTIVE VIDEODISC-BASED SYSTEM (IVD) SMOKING CESSATION SYSTEM. THE SYSTEM WILL HELP PEOPLE STOP SMOKING, BY USING A SOPHISTICATED SMOKING INTERVENTION PROGRAM. A KEY FEATURE OF THE INTERACTIVE SYSTEM IS THAT TAILORS THE INTERVENTION TO THE USER'S CHARACTERISTICS. USING DEMOGRAPHIC AND OTHER INFORMATION PROVIDED BY THE USER, THE SYSTEM MATCHES ON-SCREEN MODELS (E.G. AS IN TESTIMONIALS) TO THE USER ON GENDER, AGE, ETHNICITY, AND SMOKING/DIET HISTORY. IN ADDITION, THE SYSTEM ALLOWS USERS TO BRANCH WITHIN THE PROGRAM MATERIAL, BASED ON A DESIRE FOR SPECIFIC TYPES OF INFORMATION (SUCH AS HOW TO COPE WITH SPECIFIC SITUATIONS, ETC.). PHASE I OF THE PROJECT WILL: (A) USE FORMATIVE EVALUATION PROCEDURES TO DETERMINE THE DEGREE TO WHICH ACCEPTANCE AND PERCEIVED EFFECTIVENESS OF THE SOMKING CESSATION SEGMENT IS DEPENDENT ON MATCHING ON-SCREEN MODEL CHARACTERISTICS TO USER CHARACTERISTICS AND (B) PRODUCE COMPLETE LOGIC FLOWCHARTS AND READY-TO-SHOOT SCRIPTS FOR THE SMOKING CESSATION SEGMENTS TO BE USED WITH TWO SPECIFIC SMOKER SUBPOPULATIONS. PHASE II WILL: (A) COMPLETE THE PHASE I EVALUATION PROCEDURES FOR THE REMAINING SUBPOPULATIONS, AND (B) PRODUCE A FINAL SOMKING CESSATION PROGRAM, RESULTING IN A STAND-ALONE KIOSK.