CHANGING FAMILY DIETARY PATTERNS WITH CD-INTERACTIVE TV

COMPACT DISC INTERACTIVE (CD-I) VIDEO TECHNOLOGY PROVIDES AN EASY TO USE INTERACTIVE, MULTI-MEDIA FORMAT, INTRODUCED TO U.S. CONSUMERS IN JUNE 1991 BY PHILIPS. CD-I USES SECOND GENERATION CD PLAYERS, WITH FULL VIDEO CHARACTERISTICS ADDED TO MUSIC, PLAYED ON YOUR TELEVISION. HIGHLY SUCCESSFUL IN EUROPE FOR TRAINING MECHANICS AT RENAULT, CD-I REPRESENTS THE LOGICAL PROGRESSION FROM VCR TO CD TO CD INTERACTIVE. THIS PHASE I PROJECT WILL DEVELOP AND FIELD TEST A PROTOTYPE CD-I VIDEO DISC, TITLED "PYRAMID ADVENTURES", DESIGNED TO INCREASE CANCER PREVENTATIVE BEHAVIORS RELATED TO DIETARY CHOICES. THE LONG-TERM GOAL OF THE PROJECT IS TO DEVELOP "PYRAMID ADVENTURES" TO MEET A VARIETY OF CANCER PREVENTION NEEDS FOR INDIVIDUAL BEHAVIOR CHANGE IN CHILDREN AND YOUTHS. PHASE I AIMS INCLUDE: 1) DEVELOP THE CONCEPT, RELATED DESIGN DOCUMENT AND FUNCTIONAL SPECIFICATIONS FOR A CD-I PROTOTYPE; 2) PRODUCE A PROTOTYPE FEATURING HOME REFRIGERATOR GAME; AND 3) FIELD TEST THE PROTOTYPE. IN PHASE II THE CONCEPT WILL BE EXPANDED TO INCLUDE ADDITIONAL DIETARY CHOICES IN OTHER SETTINGS. THIS EXPANSION WILL RESULT FROM THE SUCCESSFUL COMPLETION OF PHASE I.