Fit for the Future: Automated Coaching & Wearable Technology for Airmen and Guardians

Our vision for Barbell Logic and TurnKey Coach (TKC) is to be THE recognized leaders in the business-to-business (B2B), business-to-consumer (B2C), and Government sectors for online coaching and to continue leveraging Barbell Logic Online Coaching successes for research and development. Our goal is to license TKC in the B2B and Government sectors with a target of $10M+/year in contracted ARR by 2025. TKC is unique in the market as a comprehensive coaching platform with the ability to integrate new technologies for world-class customer experience and operational excellence.   Research & Development inherent to a SBIR Phase I & II will help enable an automated coaching platform with AI-predictive programming and wearable technology integration. This approach could revolutionize military fitness, allowing for personalized programs delivered to service members anywhere in the world through a computer or smartphone. This approach defeats existing alternatives such as expensive and ineffective train-the-trainer models, paying for personal trainers and fitness professionals to work at military installations, or maintaining the status quo.