SBIR/STTR Research Award

Grady's Garden web App in concert with animation content, healthy branded products to improve the health of kids of color who live in underserved communities and are at risk of childhood obesity.

Award identifier 509cf30458a4b8ebdca02347a1244bbab1669006083f2775c7904e8f8d4da89dAwarding agency Department of Agriculture

Award amount

$174,996

Program and phase

SBIR · Phase I

Award year

2023

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Award details

Awarding agency
Department of Agriculture
Branch
Not reported
Recipient company
GRADY'S GARDEN LLC
Proposal award date
2023-04-07
Contract end date
2024-02-29
UEI
MRAVUFM1VKV6
Solicitation number
USDA-NIFA-SBIR-009301
Topic code
8.5

Research abstract

Poor dietary quality and low fruit and vegetable (FV) intake in particular is an established riskfactor for many chronic diseases; current consumption among children is alarmingly inadequate.Engaging children through school and afterschool settings is a viable strategy to make positivechanges but for transformational and sustainable impact messaging must also reach familiesteachers retail environments and beyond. Grady's Garden includes three core components:healthy food products animated cartoon episodes that chronicle the lives of diverse children whocreate a garden in their urban neighborhood and episode-tailored Experiential LearningExtensions (ELEs) that include hands-on activities such as recipes tastings worksheets andphysical activity. Two episodes with ELEs have been pilot-tested demonstrating promisingresults. The long-term goal of the Grady's Garden Project is to translate these culturally relevant'edutainment' approaches into digital delivery format [web and mobile application ('app')platforms] to facilitate widespread (national/global) adoption that will ultimately improvechildren's FV intake and diet quality; physical activity behaviors; and social-emotional wellness.In this project we will: 1) operationalize existing Grady's Garden content into digital platformsfor four user groups: caregivers/parents teachers staff and children and conduct initial usertesting; 2) produce two additional Grady's Garden episodes with ELEs that will be built into thedigital platform; 3) field-test the four curriculum modules in school and afterschool settings; and4) analyze and apply user data and feedback to inform modifications including push notificationsto optimize user engagement. Phase I aims to demonstrate technical feasibility of these platformsand tools poising the project for a Phase II application to commercialize the program.

Technology keywords

Not reported

Other awards by this recipient

Verified by the same UEI. These are other public SBIR/STTR award pages, not a merged company record.

Awards with the same topic code

Verified by an exact topic code match. This is not a text-similarity match.

Research funding history

2 SBIR/STTR records share this UEI (2023–2024). Reported award amounts total $824,991. Reported amounts are not federal obligations.

Phases: Phase II, Phase I

Agencies: Department of Agriculture

Agency intelligence

Department of Agriculture

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